Mumbai, Nov 6: The AI-generated contents are gaining traction on the internet for its extraordinary features and they are also taking over the internet by storm. Where some creators are seen making creative contents using the tool and the other halves are misusing it.

Recently, an AI-generated video of actress Rashmika Mandanna has surfaced on the internet which has created a traction raising concers regarding identity theft.
Watch the real video:

The original video is of Zara Patel, a British-Indian girl with 415K followers on Instagram. She uploaded this video on Instagram on 9 October. (2/3) pic.twitter.com/MJwx8OldJU
— Abhishek (@AbhishekSay) November 5, 2023

Watch the fake video:

🚨 There is an urgent need for a legal and regulatory framework to deal with deepfake in India.

You might have seen this viral video of actress Rashmika Mandanna on Instagram. But wait, this is a deepfake video of Zara Patel.

This thread contains the actual video. (1/3) pic.twitter.com/SidP1Xa4sT
— Abhishek (@AbhishekSay) November 5, 2023

In the real video, a woman could be seen entering into a lift wearing a revealing black colour dress. This video was adopted by some unknown artiests who morphed it and edited Rashmika's face in it.

Due to AI technology, it was tough to figure out whether it was real or fake Rashmika. After the video made it to the social media, it surfaced on the internet like wildfire.

yes this is a strong case for legal https://t.co/wHJl7PSYPN
— Amitabh Bachchan (@SrBachchan) November 5, 2023

Clarifying about the originality and person in the video, X user Abhishek shared the clip with the caption,'The original video is of Zara Patel, a British-Indian girl with 415K followers on Instagram. She uploaded this video on Instagram on 9 October. (2/3)'. The video has garnered around 4.4 million views.'

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Understanding the gravity of the situation, 'Big B' Amitabh Bachchan came in support for Rashmika. He took to his X handle and urged for a strong legal action against the creators as he retwitted the video with the caption,'yes this is a strong case for legal'.

Also Read: Entertainment News

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